One of the uses for the FOCM Network is to help solve business issues, questions or needs through brainstorming and crowdsourcing.
A recent request came to see if an alternative name could be generated to the term “Business Development”. In the clinical research world, “Business Development” is essentially: “Sales”. In the pharmaceutical commercialization sector, “Business Development” involves: licensing, partnerships, alliances, acquisitions.
I am looking for your help in coming up with new terminology, something which has to do with these key words:
Please submit responses in the comment sections.
5 thoughts on “Brainstorming Assignment”
here’s a few that have come up that may stimulate your brain:
Customer Needs Assessor
Business Growth Specialist
Point of Contact
It is a true partnership so I think the word partner or partnership would be perfect to incorporate somehow, like Clinical Partner. If I had to choose from the list, I’d say Sales Ninja takes it. However, if you look up “partnership” in the online thesaurus, you get some interesting words which include cahoots, clique, gang, and even cartel and hookup. So now I’m thinking a Clinical Cartel Hookup would work. How could anyone argue with that?
I still think that “Priceline Negotiator” is the be all/end all, though 🙂
Customer Engagement and Delivery
Customer Delight Interface
Client Collaboration and Partnership Director
Business Partnership Expert
Customer Joy creator and Enhancer
Maybe I need to decrease my medication. 🙂